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Projects

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Ben Capshaw

Copywriter • NYC

WcDonald's │McDonald's

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Enter the Changeiverse│Happy Meal

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Coming Soon

This is What We Play For│Michelob Ultra

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Camp McDonald's│McDonald's

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Our Hero│Bud Light

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One For All│Team USA

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Value Menu│McDonald's

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Selected Food Work│McDonald's

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Gloria Brew│Bud Light

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Give Up The Stage│McDonald's

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Where Hype Becomes Legacy│All-American Games

Grimace x Mets Billboard for "The Grimace Effect." Text reads "It wasn't luck. It wasn't fate. It was Grimace."

Miscellaneous

Grimace x Mets w/ Nikki

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McDonald's Mother's Day

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WcDonald's Manga w/ Roz & Acky

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Grimace Pool Float w/ Jane

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Jordan Billboard w/ Nik, Chase, Durimel

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Jordan Billboard (2)

Live-Tweeted Labels w/ Pete & Draftline

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Shirts w/ Liam, Mitch, Rob

Posters & Tees for Public Display, a Wieden+Kennedy creative showcase organized by _xander

Event w/ Xander & Liam

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McRib Painting w/ Dave Pollot

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Shirt w/ Liam

I recorded an album of people playing piano in public

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